1 The article records a 20% fall in the market price. How is the market price arrived at?
2 Many people have stopped eating beef and are now eating substitutes. Give two examples of substitutes.
3 Visit your local butcher and find out how the price of beef and other meats has been affected by the beef crisis. What effect has it had upon their business?
4 Many butchers have found their income drastically reduced by the falling demand for beef. Identify a business strategy that would allow a butcher to increase revenue.
5 Carry out a survey within your school or college to find out if people are still eating beef. If they are not eating beef, find out why. Also find out what they are eating instead. Assess how these changing eating habits may affect local businesses.
